Everything for your Navimow collab in one place.
Everything else here is reference — open it when you need it.
Founded in 2021 under Segway-Ninebot. In 2022 the H Series became the world's first robotic mower to run on RTK positioning — no perimeter wire. The 2026 X4 Series is the first four-wheel-drive Navimow.
World's No. 1 wire-free robotic mower brand, two years running (Euromonitor International, 2026).
What's running this month — or that nothing is. Only the items marked Non-negotiable have to appear in your post exactly; the rest is context.
Campaign details go up a month ahead, so you always have time to plan the shoot.
Pick the model you're working with. This is the same document Cassie edits, so it's never out of date. Download it as a PDF if you'd rather print it.
Without the SN the product team can’t look anything up, and it costs a round trip before they even start. Give the date and time as MM/DD HH:MM — not “last week.”
SN:
Model:
What happened:
When it started (MM/DD HH:MM):
Error code, if any:
A strong hook gets them in — what we care about is that they understand the machine by the end. Pick whichever of these fits how you already make things, or blend a couple.
Open with the question the video is going to answer. Can it actually handle that hill? Is setup really that quick?
Put that question on camera. Whatever you said you'd find out, the audience needs to watch you finding it out.
Close on what you actually think. A verdict, not a recap.
The Saturdays it ate, the heat, a back that's done with slopes. Whatever the reason, it tends to land better in your words than in ours.
Especially good if you've never used a robot mower — the learning curve is where the interest is.
Point it at the worst corner of the yard. These work best when it's clear what you set out to find and what actually happened.
What you stopped thinking about, and what still gets on your nerves.
Including the jobs you still do by hand. Usually the angle that earns the most trust.
What your yard throws at it, and how it coped.
These apply to every Navimow collab regardless of which model you have. Your product brief covers the model-specific parts — specs, selling points, hashtags.
Suggested structures, not a checklist. If your format doesn't naturally include on-camera mowing footage — a talking-head video sharing your honest experience, say — that's completely fine. The only thing we ask: tell us your planned approach before you start filming.
Send a one-line description of the comparison you're planning at least 3 business days before filming, and we'll confirm or flag concerns within 1 business day. Email xiaojie.weng@navimow.com.
You don't need approval for general statements like "compared to other robot mowers I've tested" — as long as you're not naming or showing a competitor brand.
If your collab includes Instagram, the post has to go up as a Collab with @navimow. Both accounts confirm it in-app before it goes live, and it shows under both profiles. Happy to walk you through it if you haven't done this before.
Navimow may reshare your content — repost, retweet, feature on our channels — with credit to you, for as long as the content stays live on your account.
Whether Navimow may run your content as paid social through your handle — and for how long, and whether that's covered by your fee or paid separately — is set in your contract. If it isn't spelled out there, ask before you post.
You keep ownership of your content. Our usage rights are limited to the terms above — no resale, no third-party licensing, no use outside the Navimow brand.
If you delete the original post, let us know at xiaojie.weng@navimow.com so we can pull any reshared or boosted versions too.
Collabs that landed. Worth a watch before you plan yours — click through, the range speaks for itself.
Logos, pre-approved footage, and account links. Everything opens in Google Drive — download what you need, no request required.